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Track business performance against key competitors at every stage of the product lifecycle.
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We help our clients accelerate demand by focusing on the best opportunities for the greatest impact on their business.
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Our Liquid Data® technology provides cross-industry data and advanced analytics in a single, open platform.
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THE SINGLE SOURCE OF TRUTH FOR
Fashion Accessories
To stay ahead in the fashion accessories industry, it’s critical for brands and retailers to know what is selling, where, why, and for how much.
Reliable data and industry expertise keep brands and retailers on top of important and emerging trends in a rapidly changing market landscape.
Circana provides complete, accurate information about your products’ sales based on best-in-class point-of-sale and consumer data. Armed with these insights, you can track trends, identify business opportunities, and grow your business.
We also offer analytic solutions such as segmentation, price and promotion evaluation, forecasting, and more. Our industry analysts push our clients beyond these unmatched data assets to inspire actions and unlock growth.

Join more than 7,000 clients and partners worldwide
It all starts with
Fashion Accessories Industry Experts
“Fashion is still important to consumers, but they are also asking what the product can do for them. Brands that guide the consumer, offering solutions to problems they didn’t know they had, will be the fashion accessories leaders.”
Drive Fashion Accessories Strategy with Precision Data
Circana’s insights go beyond the surface, giving you the tools to make smarter, data-driven decisions. Here’s how we help:

INDUSTRY RANKING
Data Spotlight
Handbags, Luggage, and Backpacks Lead Accessories Sales Surge
The top three categories - Handbags, Luggage, and Backpacks - maintained their leading ranks, with no changes in position compared to the prior period. Notably, Luggage and Totes/Shoppers posted substantial sales growth of 27.5%, while Wallets and Wristlets also saw strong increases at 24.5% and 25.7% respectively. Only Wristlets and Cosmetic Bag swapped ranks, with Wristlets moving up to ninth place. Overall, the Accessories industry experienced robust growth across most categories.
Source: Circana, Liquid AI™,
December, 2025
Data Source:
Point of Sale (POS) Data
6 Feb 2026
Insights in Action
When deploying a survey that helps shape business decisions, the questions are as important as the answers. Indeed, the value of survey data is directly proportional to its quality and accuracy. Brands that understand how to design, align, and integrate survey insights within a broader informed context can transform findings into a competitive advantage.


Featured Solutions for Fashion Accessories Brands
Circana offers tailored solutions for every corner of the fashion accessory industry, helping brands stay ahead in a competitive market.
Channel Performance
From e-commerce to brick-and-mortar, we show you where your products perform best and how to optimize your assortment for each channel.
Pricing and Promotions
We analyze how discounts and pricing strategies impact sales, ensuring you maximize revenue without eroding brand value.
Concept Testing
Before launching a new product, we help you gauge consumer interest and refine your offering. For instance, is your new probiotic formula resonating with your target audience?
With Circana, you get the clarity you need to make confident, growth-driven decisions.
Unsure where to begin? Browse our solutions

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