Purpose Talent

Purpose Talent

How do you capture the feeling of fulfilment? That was the question we set out to answer in our rebrand of Purpose Talent, a New York-based consultancy connecting exceptional people with meaningful work. Inspired by jazz, movement and individuality, the new identity embraces joyful expression, abstract rhythm and soulful design. Playful typography, expressive illustrations, and joyful Doo-da’s create a world that’s a little offbeat, entirely unique, and all about finding your groove. Agency — Studio Morfar MD & Project Manager — Sabina Karlson Creative Director & Designer — Torsten Power Copywriter & Strategist — Victor Janhagan Illustrator & Animator — Con McHugh Designer — Oliver Scully UI Designer & Developer — The First The Last