Designing tomorrow – together

IBM iX designers collaborating on digital experience projects in a modern innovation studio.

We create intelligent experiences

IBM iX is a consultancy, digital agency and tech company in one. With 1,000+ experts across DACH and Croatia, we combine creativity and industry expertise with the technology power of IBM.

Intelligent AI solutions and data strategies that drive real business impact

AI & Data Transformation

Brand strategy and communication that build trust

Brand Strategy & Communication

Content that performs, powered by processes that work

Content at Scale

Commerce and sales models that scale intelligently with AI

Digital Commerce & Sales

More data, more impact across marketing, sales and service

Marketing & CRM Transformation

Design and frontend expertise for strong digital products and platforms

Product & Experience Design

Projects where vision
becomes reality

Data-driven CX: METRO scales personalised campaigns in global markets

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METRO

Retail & Consumer Goods | Customer Data Platform

Unified design, new services: transforming BARMER’s digital experience

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BARMER

Insurance | Experience Design

Intelligent experiences for your digital future

From digital platform to AI and cloud: Baloise accelerates its transformation

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Baloise

Insurance | Digital Experience Platform

User-centric design processes: a new website for BVG

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BVG

Public & Defense | Digital Experience Platform

Digital infrastructure: a central platform for the PKV unifies prevention projects

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PKV

Healthcare & Life Sciences | Digital Service

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Complex challenges?
Time for clarity!

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Insights, Inspiration & Know-how

AiX Card Game

Business-to-Agent: When Your Next Customer Isn't Human

A Day with Fiona Marie Hein – Digital Strategist at IBM iX Berlin

IBM iX CXO Samira Imsirovic-Kaya in Forbes: Digital Innovation, the AI Revolution & Women in Tech

Thought Leadership in the Age of AI: Why Leaders Must Provide Direction

A Day with Kristina Sahlmann – Solution Architect at IBM iX Berlin

Customer satisfaction built on consistency: a framework for measurable outcome

Your AI Search Readiness Guide: The Essential Checklist

A person is holding a tablet showing a digital guide titled ‘CRM transformation in Life Sciences – A practical guide from strategy to scaling.’ The screen also displays an illustration of a scientist using a microscope, along with cloud and device icons.

Guide to CRM Transformation for the Life Sciences industry

From Specs to Impact: User-Centered Systems for the Defense of Tomorrow

Team collaborating around a laptop in a modern workspace, symbolizing partnership and co‑creation to shape the future together.

Let’s shape the
future together

We work on exciting projects, grow our skills through continuous learning and collaborate with people from around the world.

Across our studios in Germany, Austria, Switzerland and Croatia, we welcome everyone who shares our open and curious mindset.

Discover your possibilities